Just like a best-selling book – you don’t write a book and it becomes a bestseller overnight, it’s the same for your blogs. Not every blog post that goes on your website will take the top slot on search engines straight away. The thing about SEO is that it takes time. If you don’t have time or want results now, then try Pay Per Click ads. They cost a lot more money than blogs, but they do get quick results. If you are going to try blogs to organically grow your business, it’s important that you don’t get disheartened when blogging. That’s what we look at in this blog post.
All the blog posts that go onto your website should be full of useful and informative content that engages with your audience. It’s understandable that the goal for all your blog posts like this should be the top of Google. However, for a lot of keywords this isn’t always easy. There are a lot of competitive keywords out there. It will take more than just one good blog to take the top spot. That said, there is still no reason to get disheartened when blogging.
When creating or outsourcing blogging for your business you need to stay positive and focus on the next stage. Firstly, check out the blog post and see if any improvements can be made. If there is room for improvement, then make those necessary changes. However, if it’s as good as you can get it, then leave it. Leave it and move onto your next blog post.
Getting more and more high-quality content and engaging blog posts is far more effective for getting more traffic to your website than waiting or relying on one solo blog post. Instead of relying on a small number of blog posts or pages on your website, start uploading new or pumping out fresh blog posts.
It’s important to remember that it takes time to build up trust and authority with Google too. It doesn’t matter if you have been blogging a year and have 6 blogs together, or you’ve uploaded 30 blog posts in the last 2 months. You need to be patient. Your website will not outrank competing businesses that have years of authority and hundreds of blog posts built up. They will be getting thousands of visits a month because of this. A few blogs from you cannot compete with their ranking and traffic, yet!
There are other things that you can do to avoid getting disheartened when blogging for your business. For example, alongside consistently creating or uploading fresh content to your website there are other SEO strategies you can try. Internal links are a great way to boost your SEO. Look at ways to link one blog to another. Or find a way to link a blog to a main page on your website for example. Backlinks aren’t easy to come across, but a high-quality backlink can really help boost your SEO. Speak to your web designer. See if there are any technical issues that could be stopping your blogs from achieving great things too.
If you are finding that you are feeling disheartened with blogging, then why not outsource your blogging? We can create topics and write your blogs for you. This frees up your time to work on your business. Meanwhile, our consistent and high-quality blogging services will help to boost the SEO of your website.
