All Time High For Mobile Facebook Users
It has been reported that 26.9 million mobile phone users in the UK are expected to use facebook this year, through their mobile phone. This is a rise by 50.8% and shows how much social media users are choosing to visit their favourite social media platforms via their mobile phones.
During 2014 it was stated that 76.4% were accessing Facebook via their mobile devices, this was then at 78.9% of the UK population by 2015. It is expected that this will rise to 81.1% during 2016 and then 88% by 2020.
People are spending more and more time on their mobile phones and this is how they are accessing their favourite social media platforms, like Facebook and Twitter. It is now more important than it ever has been before that links from your social media platforms go through to mobile friendly websites and pages.
This research and these statistics show us how important it is that your business is mobile friendly, but also extremely important that your business uses social media platforms like Facebook. It is very likely that your potential customer is in the 26.9 million people that are using Facebook via their mobile phone.
You can use Facebook to engage with your target audience, to increase the awareness of your business, to build relationships with existing customers and to promote your products and your services.
Facebook isn’t a social media platform that works for everyone and for every business, if you are not sure of the best social media platform for your business or how to use social media for business then give us a call. We can invite you to a workshop, offer 1-2-1 training for you or your team or we can manage your social media for your business for you, allowing you to get on with what you’re good at – running your business!