As a small or start up business owner there is always lots to do. You need to make sure you are offering the best level of product or service for a good value price. Then you need to get your business set up, sort insurance, hire employees and outsource stuff. Not forgetting you need to get an office, promote your business, get your brand out there and so much more.
It is often the case that things like social media in business can get forgotten, yet social media in business is super important.
Social media platforms such as Facebook, Twitter and Linkdedin are often where your target audience and potential customers are spending their time!
Don’t believe me? Then take a look at these statistics on social media in business;
- Social media is the number one activity on the internet
- 90% of consumers admit to trusting recommendations from their peers
- Only 14% of the population admit to trusting adverts
- Even news is being consumed through social media, not through printed media or even online newspapers
In reality, we don’t have a choice whether we use social media or not. The question of social media in business is actually down to how well we do it.
Purchasing decisions are being made and executed via social media event minute, and every minute your business is not actively on social media, could be a sale that you are missing out on.
We are not saying that you need to be on your social media pages every minute of every day. However, we are saying that you need to have some form of presence for your business on social media. This could be on Facebook, Twitter,or Linkedin or all three platforms, and others too.
You also need to do something with your social media presence. Having an account isn’t good enough. You need to be uploading fresh content and engaging with your audience at least once a day.
If you’re not sure you have time to post on social media for your business every day, then why not book some social media training with us where we can show you how to schedule posts on social media to save you time.
Alternatively, you can outsource your social media management to us, and we can post on your pages for you?