Here at Creative Content Company we are strong believers that content is king. And in this blog post we show you once more, why content is king – again! We came across some stats from the Content Marketing Institute and MarketingProfs. This is what they found;
- 96% of marketers felt that content is king because it builds credibility and trust for their businesses.
- 90% of marketers are already prioritising their audience’s informational needs over their sales messages.
- 81% of marketers are creating marketing strategies that rallies their teams around common goals for the business and the employees.
- 81% of marketers have created a content marketing strategy that lets them know which content type their audience likes, so they know what to create.
As you can see by these stats alone, content marketing is a huge deal for marketers and businesses. This is why content is king – again.
What content do you have on your website?
Ideally you should have around 5 pages on your website. This will include a home page, about page, services and a contact page as a minimum. Each of these pages, apart from the contact page, will need good quality website content.
And what about blog posts? Do you have blog posts on your website?
These are another form of web content. Blog posts are brilliant for growing your website and supporting the customer journey. Your blog posts will boost the SEO of your website, over time. They will include great content for your audience. Your social media posting will also be easier with blog posts as you’ll have more great content to share with your audience.
Content is king when it comes to SEO, information for your audience and engagement with your target audience too. If you need help with your content marketing or content writing, then call our team.
We can create high quality website content to help you get ahead of your competition.