Facebook is a brilliant social media platform and is growing in interest and popularity all the time. We know that Facebook have made it tricky for businesses and this is expected, as a business they want to make money and an easy way of this is to charge businesses more to get the best out of Facebook. But that said, we have come across these interesting facts that we think you need to know about facebook!
Facebook has more than 500 million active users and 50% of these on to Facebook every day, and we aren’t talking for a couple of minutes. Users are logged into and using Facebook for over 700 billion minutes a month. With 500 million active users on Facebook it is likely that this may be a social media platform where your target audience are hanging out?
Previously some businesses avoided Facebook because it was a place for college aged students and younger to hang out, share photos and catch up on gossip, however recent reports have shows the fastest growing demographic on Facebook is those aged 55 years old and above.
More interesting than that is the fact that the largest overall demographic on Facebook are adults aged 35 years old to 54 years old, which makes up 29% of all Facebook users. In fact just over 54% of those using facebook are aged between 25 years old and 54 years old – this is the target audience for most businesses is it not?
The world of business is changing, things are more online focused and social media is a very strong way to market your business and to attract your target audience towards your brand and business.
If you aren’t sure where to start when it comes to a facebook business page then give us a call. We can offer social media training to teach you how to use Facebook for business, or we can offer social media management which means we will look after your Facebook page for you and you can get on with doing what you’re good at – running your business!
