In everything we do here at Creative Content Company we try not to be negative, we recently shared a blog post about what we hate on Linkedin and while it could have come across as negative, it was actually created as a tool to help people get more out of Linkedin for themselves and their businesses.
In this blog post we would like to share what we do not hate about Linkedin, again to help business owners get more out of Linkedin by doing what their target audience and connections want to see and engage with.
- I do not hate it when people are brave enough to hit that CONNECT button and send me a personalised message that tells me who they are and why they want to connect; I don’t only connect with people that want to buy from me, but also people that may be like-minded, be interesting or engaging too.
- I do not hate it when people take the time to look at my profile and talk about something they have seen, whether this is an award I have won, my current job, a job I have done in the past or a post I have recently created or shared.
- I do not hate it when people show they are not just their jobs, but that they are real people; someone I can engage with and relate to. It’s okay to be ‘real’ on Linkedin and this is what will help you build stronger relationships with your connections.
- I do not hate it when people share their opinions and ask questions that encourage response from others, this is helping your target audience engage with you and others engage with you too – while still being true to yourself and your brand.
- I do not hate a post on Linkedin that is not only interesting, but also easy to read as it is laid out normally (without spaces and lines in between each word).
And when I say these are things I do not hate, I mean I actually like them and encourage them from my clients and business contacts. These are things that your connections and target audience will like too so why not follow this as a guideline to help you get more out of Linkedin?