We often talk about the fact that TikTok is great for being real and showing your target audience who you are. It gives your audience a chance to find out who is behind the business and logo. AI might be all over content writing, but AI can’t be you. This is why TikTok is so good for showing off who you are, the real you. However, there are also SEO benefits to TikTok too.

When you upload video content to TikTok you will include a description. This description is what is seen by search engines like Google. If you are an SEO content writer and your TikTok video description is talking about you being an SEO content writer, this will show up on Google. As with all SEO, the more exact the content or keyword, the more likely Google is to promote it to their audience.

Here at Creative Content Company, we have seen many times that a TikTok video will feature above a website or other social media profiles in Google. It also features as a search result alongside your local page on Google, your Facebook page, your LinkedIn profile and your website. This means that your business is seen again and again by your target audience. It portrays that you are good at what you do. In turn, the audience on Google will definitely want to check out what you do.

To further increase the SEO benefits of TikTok there are lots of different things you can do. With the video content and you talking, use the keywords and search terms. Put these keywords and search terms in the written content on the video too. Within your description use the keywords and search terms. In addition, use the keywords and search terms as the hashtags too. These are all ways of telling search engines what the content is about and what audience you want to attract.

Need help creating TikTok videos for your business and gaining the SEO benefits from TikTok? Call our TikTok creators now to create affordable TikTok content for your business.