Here at Creative Content Company, we do a lot of SEO content writing and content marketing for our clients. This includes website content for the pages throughout their website. It also includes blog posts, social media posts, newsletters and more. We are often asked if we use AI in our content marketing. Currently the answer is No.

In this blog post Hazel explains why we don’t use self-improving AI in our content marketing and why. She also explains why there has been a slow adoption of self-improving AI in content marketing within the industry.

I think self-improving AI systems are helping with personalised content marketing. However, it took a huge leap forward when it first came out. Everyone was using it for everything. This resulted in a lot of mistakes and a lot of mistrust. This has now held back its full adoption in SEO practices. It needs to be used by the right people in the right way. It isn’t yet possible for everyone to use it. This is because it has a long way to go and a lot more learning to do.

The key to SEO content marketing is for it to be personal. Using AI solely to create the content makes it the same as everyone else’s. This is because the bots are learning from everyone and everything that is already out there. It’s impossible to reinvent the wheel when it has already been made. This is the same for content marketing. Content for your business needs to be personal to your business and your brand. Currently this isn’t possible, and it will take a little more time. I believe that is what is holding people back from using AI more in content marketing and SEO practices.

Need help with SEO content creation and content marketing for your business? Call our SEO content writers now to see how we can help you. We use AI to select the best times to post on your social media. We use AI for ideas of content and blogs. However, we do not use AI in content marketing to help us write the content we produce for our clients.