Many business owners find that they have lots of plates to juggle. There are lots of things they need to do on their business, but there are lots of things to do in the business too. One example is article writing. Business owners know that they need to write article to promote their business, but it takes time, skill and effort. So, many choose to outsource article writing.

However, one main concern for businesses choosing to outsource article writing is that the quality of the article may drop. Is this the case? Personally speaking, no. However, you need to remember that not all article writers are equal. Every article writer will have a different level of experience, knowledge and passion.

If you outsource article writing the quality may drop, but that is dependent on which article writer you choose to outsource your articles too. There are ways that you can make sure the quality of your articles will not drop when you outsource. We have put some of these ways below for you;

  • Have they won awards? If they have won awards they have done something good to deserve these awards. This is a big tick that if you use them, the quality of your articles will not drop.
  • Check out their testimonials. If they have 5 or less testimonials you are right to be wary. However, if they have multiple testimonials and some of these are from businesses you know, then chances are you are in safe hands.
  • Take a look at their own articles. Do they have articles on their website? How frequently are these updated? If they upload a new article once a month could they be too busy to take your articles on? Do you write the standard, quality and tone of their articles?
  • How long have they been doing it? Especially times like this when so many people have been made redundant, freelance article writers are popping up all over the place. But will they still be around tomorrow? When it comes to good quality articles, you want to build a long-term relationship, so the articles just keep on getting better.

These are just some ways that you ensure when you outsource your article writing that the quality won’t drop. If you want to have a chat with us about becoming your article writers, call our team now.