Get Your Blogging Social – Resolutions for 2015 | Networking in Peterborough

Research shows that many readers judge the quality of a blog post by the amount of social shares, we say many people but it’s actually 42% of people that do this so you need to make sure your blog posts are shared socially to get them out there and to get more people reading them.

It’s okay asking (or telling) readers to share your blog on social media, but you need to make it easy for them – this can be done by having the social media links at the bottom of blog posts so the reader can easily click a button to get the blog post shared on their Twitter, LinkedIn, Google+ or Facebook account. If you are not active on social media then you could be missing out on the chance to connect with a huge amount of potential customers and like minded people.

Before you go running off and sticking your blog post links all over social media platforms with ‘Read This…’ remember the ‘social’ part of social media – engage with people, be sociable and build relationships before sharing links to your amazing blog posts.

Here are your New Year’s Resolutions to help you get your blog social in 2015;

* You have until 15th January to add the social media sharing options onto your blog posts, this is usually easy to do by installing a widget but if you’re not sure how to do it ask your website designer who should be more than happy to help you.

* Get your diary out right now and put 5hrs at separate times throughout the month in your diary. All these hours need to be in your diary before 31st January, and at these time slots you need to spend one hour on a different social media platform to see which one is best for your business, your industry and your target audience. Try Google+, Twitter, Facebook, LinkedIn and Pinterest as a starting ground.

* Have a look around at other bloggers in your industry, but not your direct competition. Follow at least three bloggers that interest you by the 5th February. You will find that these blogs will inspire you and interest you. Over time you will comment on the posts and start to build a relationship with the blogger and then they will come to your blog and do the same. The relationship may continue to grow and you could find yourself guest posting for the other blogger, which will help get your name and business out there more.

Don’t worry if you can’t get your head around blogging – it’s not for everyone! That’s what we are here for, if you need help blogging then give us a call!