Coronavirus has massively affected many, many businesses across the UK, and all over the world. Many of us are seeing a quieter time for business during this period. Perhaps work has slowed down, clients have left, customers have put your service on hold or you have had to shut your High Street location. This means you have some free time. If you are like us then this free time is just used for worrying and panicking!
However, why not blog your way through coronavirus?
Now is the time to write those blog post ideas that you have been thinking about. There will often be an idea at the back of your mind. You think you will write that blog, when you have time. But that time is never there. There is always something else to do. Well, now you have the time.
Now is your chance to give blogging a go and blog your way through coronavirus.
Here are some pointers to remember when writing your first blog post;
- Blog posts need to be 300-600 words as a minimum. If a blog post is going easily into 1,000 then consider ways you can split it into 2 or even 3 blog posts. These can then be a series of blog posts to get readers coming back for more.
- You need to keep most of your sentences less than 20 words each. Aim for 3-5 lines per paragraph and then 5-7 paragraphs per blog post.
- Make sure your blog posts are skimmable. This means that they are easy for people to skim through and then skip back to the parts of importance. Bullet points, numbering or subheadings are a great way of doing this.
- Think SEO. Blog posts can help your website and business get found on Google. Think of the search terms your target audience put into Google and want you want to be found for. Include these in your title and blog post.
- Internal linking is a great idea. This is where you link a word in your blog post to another page on your website. You’ll see a few examples of internal linking on this blog post. Aim for no more than 5 per blog post or it can get messy.
These are just a few quick tips to help you blog your way through coronavirus. Check out our other helpful blog posts too. Who knows what you could learn!